I’ve been having a lot of conversations with boat builders and dealers about SeeDealerCost.com these past few weeks. One conversation in particular is worth passing on for discussion. Read more >>
Tags: boat builders, Marine Dealers
By Peter Granata, president, Granata Design and the Marine Design Resource Alliance — Before history gets rewritten, I wanted to offer a glimpse into why new boats were introduced in July rather than September. Read more >>
It’s Monday, and I’m traveling to Elkhart, Ind., today to interview the top executives of Nautic Global Group: Bob Moran, Jim Orbik and Rick Gasaway. Last night, as part of my preparation, I visited its new corporate website, www.nauticglobal.com, and while I expect the article will ultimately be determined more by what I hear and see today and tomorrow than the brief overview of the company that was provided online, it made the right first impression. Read more >>
Tags: boat builders
By Mike Davin, online editor, Boating Industry — Last year, Brunswick was one of several companies that decided to push back the introduction of its new model year to give dealers more time to sell the previous year’s inventory. At the time, the company said it would allow dealers to liquidate inventory in the heart of selling season, prevent inventory from being devalued by new product, reduce the risk of retail lenders lowering available credit on existing inventory and alleviate customer confusion with new model year product during the selling season. Read more >>
Sunday night, I watched an episode of Undercover Boss, the new “reality TV show” that takes a company’s leader and puts them “undercover” on the front lines with the employees. The show featured Joe DePinto, the president and CEO of 7-Eleven, Inc., who spent a week disguised as “Danny,” a guy starring in a documentary on entry-level jobs. During this period, he spent time at several 7-Eleven stores and a factory, working alongside employees while investigating the challenges they faced and successes they accomplished. Read more >>
By Peter Granata, president, Granata Design and the Marine Design Resource Alliance — Ever notice how some leaders look at things individually rather than as a whole? They look at the numbers of the business but not the business overall. They focus on the problem, not what is causing the problem. They look at the way things have always been done in their industry but not the way other industries are accomplishing their goals. It’s called “not seeing the forest through the trees.” Read more >>
