MARCH 31ST, 2011
By CONTRIBUTING BLOGGER
By Dan Coughlin, The Dan Coughlin Co. — Some people dig for gold. Others dig for oil. I like to dig for habits that people use to achieve success over an extended period of time. I’m interested in how Warren Buffett started with ten dollars and built a fortune worth tens of billions of dollars. I’m interested in how Ayn Rand and Mark Twain wrote great novels over a period of several decades. I’m interested in how Steve Jobs dropped out of college because he didn’t think his parents should have to bear that expense and ended up building extraordinary products over four decades. I get excited any time I learn about a person who has achieved greatness over a long span. Read more >>
MARCH 29TH, 2011
By LIZ WALZ
I’ve been having a lot of conversations with boat builders and dealers about SeeDealerCost.com these past few weeks. One conversation in particular is worth passing on for discussion. Read more >>
MARCH 16TH, 2011
By MIKE DAVIN
By Mike Davin, online editor, Boating Industry — SeeDealerCost.com, which went live today, caused a stir in the marine industry before it was officially announced in January. Read more >>
MARCH 15TH, 2011
By CONTRIBUTING BLOGGER
By Adam Shiflett, ADP Lightspeed – I was a little taken aback when I read the headline on CNNMoney.com: “Subway beats McDonald’s to become top restaurant chain.” How could that be? I thought no one could beat McDonald’s. Intrigued, I followed the link. Read more >>
MARCH 10TH, 2011
By MIKE DAVIN
By Mike Davin, online editor, Boating Industry — With the recent release of the Motorola Xoom and the Friday release of Apple’s highly anticipated iPad 2, what was a brand new type of computer a year ago is becoming more mainstream. Read more >>
MARCH 7TH, 2011
By CONTRIBUTING BLOGGER
By Dan Coughlin, The Dan Coughlin Co. — I used to make fun of the word “philosophy.” Thought it was too impractical, too theoretical, and too useless. Read more >>
MARCH 4TH, 2011
By CONTRIBUTING BLOGGER
By Jim Ackerman and Paul B. Furse, Ascend Marketing — As a marketer of boating equipment and accessories, you have two tasks … 1) Educate your prospects as to why they should do business with you, and 2) Ask them to do business with you. That’s it! That’s your job! Just as there are ways to build boats with smooth sleek lines, there are smooth and sleek ways to ask your prospects to buy. Discover them now, as we examine the anatomy of offers. Read more >>
MARCH 1ST, 2011
By MIKE DAVIN
By Mike Davin, online editor, Boating Industry — As a big movie buff, I was interested to learn that Wally Pfister, who won the Oscar for Best Cinematography on Sunday for his work on “Inception,” has a marine industry connection. Read more >>
